5-2-1-0

Why 5210?
Nationally proven from a well-documented program that originated
in Maine, "5210 Every Day!" promotes four practices that can be
adopted daily by children and parents to improve overall health and
avoid obesity:
The campaign components include an introductory video (below),
posters, brochures, fliers and other branded materials that will be
provided to schools, childcare centers and healthcare facilities
throughout San Diego County. Parents, kids, teachers, businesses
and other San Diegans are invited to download these free
materials:
History
The 5-2-1-0 messaging campaign was adapted from Let's Go! for
use in Western Chula Vista via the Healthy Weight
Collaborative. The Healthy Weight Collaborative is a
project of the Health Resources Services Administration (HRSA) and
the National Initiative for Children's Healthcare Quality (NICHQ).
Our shared vision is to create partnerships between primary care,
public health, and community organizations to discover sustainable
ways to promote healthy weight and eliminate health disparities. In
San Diego County, Healthy Weight Collaborative efforts are focused
in the community of Western Chula Vista. Partners include:
- Scripps Mercy Family Medicine Residency
- Chula Vista Elementary School District
- American Academy of Pediatrics, CA Chapter 3
- County of San Diego Health & Human Services Agency
- San Diego County Childhood Obesity Initiative, facilitated by
Community Health Improvement Partners
- Chula Vista Community Collaborative
- YMCA Childcare Resource Service
- Network for a Healthy California
- University of California San Diego